Soft Tencel Pillowcase
The only pillowcase designed to stay fresh and soft — every single night.
-
Sweat-Free: comfort-cool and dry till sunrise. No more sticky nights.
-
Perfect Fit: Stretches to fit any pillow instantly. No zips, No buttons, No hassle.
-
100% Natural, Silky-Soft: made from plant-based. Breathable, durable, easy to wash.
-
Cloud-Soft Comfort: Silky-smooth surface that feels like sleeping on a dream. Night after night.
30 Night Trial
We've reimagined the pillowcase to deliver hotel-quality comfort every night, without even thinking about it.
No heat build-up. No rough textures. No compromise. Just that fresh-sheet luxury feeling, night after night.
Fits any standard Australian pillow. Breathable, OEKO-TEX® certified, 100% vegan made from nature, built for better sleep.
Your pillowcase is engineered to fit all Australian pillows effortlessly.
Its unique flexible elastic design adapts perfectly to rectangular pillows of varying shapes and sizes. The core size is 44x74 cm, with additional stretch zones that automatically adjust to different heights even up to 20 cm of thickness.
We’ve tested it on over 50 popular pillow models including IKEA, Koala, Ecosa, Kmart and many more to ensure a perfectly snug fit, night after night.
One design. All pillows. Always snug.
Your pillowcase plays a bigger role in sleep quality than you think. Traditional cotton or synthetic fabrics trap heat, create friction, and lose softness after just a few washes leaving you tossing, turning, and waking up uncomfortable.
The Bélune FreshSoft Pillowcase is engineered for superior rest:
- Temperature-Regulated Sleep: Natural moisture-wicking keeps you cool and dry all night
- Friction-Free Surface: Ultra-smooth texture prevents tossing and fabric drag
- Hotel-Quality Softness: Luxurious feel that actually improves with every wash
- Breathable Comfort: Naturally ventilated fabric for deeper, uninterrupted sleep
Because nothing transforms your sleep like resting your head on premium, breathable luxury every single night.
Our lyocell fiber is made from FSC-certified eucalyptus and crafted in a closed-loop process. TENCEL™ is eco-responsible, vegan, and naturally luxurious softer and cooler than both bamboo and cotton, and more ethical than silk.
No silk. No animals. No harm.
Unlike silk often made by boiling silkworms alive — TENCEL™ is fully plant-based and ethically made.
Yet it’s softer, more breathable, and more durable than silk and bambou.
Pillowcase Dimensions: 44x74 cm (Fit all sizes)
Featuring 12 cm of stretchable height for a perfect fit across a wide range of pillow sizes — no slipping, no bunching.
100% TENCEL™ Lyocel: Our pillowcases are crafted from 100% TENCEL™ Lyocell, woven in a 300-thread count sateen weave. Made from eucalyptus wood in a closed-loop process, this fabric is luxuriously soft, breathable, and naturally gentle on skin.
Certification: STANDARD 100 by OEKO-TEX®
- Wash cold or at 30°C max with a gentle detergent.
- No fabric softener needed — Bélune stays naturally soft.
- Skip the bleach. For extra freshness, add a spoon of baking soda.
- Air dry preferred. Avoid tumble drying if possible. If needed, use the lowest setting.
Avoid washing with rough fabrics or synthetics — TENCEL™ is naturally delicate, and contact with harsher materials can reduce its softness. These simple tips will help keep your pillowcase fresh, soft, and beautiful for longer.
Elastic
Fit
Shape
Retaining
Natural
Fibres
The Night Ritual That Shows
Your Sleep Deserved Better. So We Made It.
We did everything we were told. But every night, we still slept on the same pillowcase uncomfortable, hot, and rough on our face.
So we rethought the one thing that touches your head longer than any product: your pillowcase. Bélune Soft Tencel Pillowcase was designed to give you hotel-quality comfort and temperature-regulated sleep — effortlessly.
Because nothing feels better than ending your day on a clean, fresh pillow.
The Sleep Science Behind CloudSoft
Research shows that your pillowcase impacts sleep quality more than you think. Here's why upgrading matters:
- Temperature matters: Studies show that cooler sleep surfaces lead to deeper, more restorative sleep.
- Friction disrupts sleep: Rough fabrics create micro-movements that interrupt your sleep cycles.
- Fresh fabric = better rest: Sleep experts recommend changing pillowcases every 2-3 nights for optimal comfort and hygiene.
- Material quality counts: Premium natural fibers breathe better, last longer, and maintain softness wash after wash — unlike synthetic alternatives.
Sources: Sleep Foundation, National Sleep Council, Journal of Textile Science
Stretch. Sleep. Repeat.
A simple ritual for better sleep comfort, every single night.
Stretch
Effortless fit in seconds
no zips, no buttons, no folding.
Sleep
Fresh, clean surface cool every night.
Repeat
Swap every 2/3 days for healthier, more comfortable sleep hygiene
The Pillowcase That Changed Everything
Not All Surfaces are Created Equal
Soft Tencel Pillowcase
Silk Pillowcases
Bamboo Pillowcases
Effortless Fit
No Sweat, Always Fresh
Gentle & Smooth
Ethical &Sustainable Production
Stays Soft,Wash After Wash
The Only Pillowcase
Designed for Simplicity
Made for Everyday Living
No zips. No buttons. No excuses. Bélune fits your life — from last-minute washes to lazy Sundays. Stretches on and off in seconds, because your routine should be effortless, not frustrating.
Designed for Lasting Comfort
Unlike silk or bamboo, our plant-based fabric was built for the long run. It stays smooth, soft, and resilient — even after countless washes. No fading, no fraying, just pure comfort every night.